healthy eating initiatives

4 of the best healthy eating initiatives

When it comes to healthy eating, it can often seem like different guidelines and recommendations are announced in the media every week. This makes it difficult to know what you should be eating more or less of – and it can be even more confusing if you’re a busy parent trying to juggle work and a healthy lifestyle balance for your family. We know that healthy eating can be a minefield, but did you know that there are lots of initiatives out there which can make watching what you eat a lot easier to manage? Here are some of the best healthy eating initiatives that you and your family can get involved with this summer.


Tesco – Free Fruit For Kids

Following the suggestion of a checkout member in Lincolnshire and an initial trial in Scotland, Tesco has recently launched it’s Free Fruit For Kids initiatives across its UK stores. The idea behind the scheme is that parents will be able to pick up a free piece of fruit for their child at the entrance of their local Tesco store. The aim is to encourage children to get their five a day, by providing a healthy alternative to sweets, chocolate and other unhealthy snacks.


Jamie Oliver – Thriving Families

After the success of his previous healthy eating initiatives to improve school dinners and his petition for a sugary drinks tax, celebrity chef Jamie Oliver is at it again. This time he’s teamed up with The Huffington Post UK to support their summer Thriving Families project. This involves Jamie taking a closer look at how important the role of food in families is. The project will also offer parents tips on how to cook with their children and advice on what they should and shouldn’t be eating through a series of feature blog posts.


Get Set to Eat Fresh

With the buzz of Rio 2016 now fully underway, what better way to get your kids excited about healthy eating and cooking this summer than with the Get Set to Eat Fresh healthy eating initiative from Aldi and Team GB? Fronted by star athletes such as Nicola Adams, the campaign’s website contains lots of great free resources for parents to help their children get in the kitchen and learn the skills needed to prepare their own fresh, healthy meals. Plus, there’s also the chance for school’s to win a visit from one of the Athelete Ambassadors too!



The Government launched its Change4Life campaign in 2009. Its slogan “Eat Well, Move More, Live Longer” was put together in a bid to encourage British families to exercise more and eat more healthily to try and combat the country’s problem with obesity. Through instilling good habits in terms of exercise and healthy eating in children from a young age, it’s hoped that these practices will be taken forward into adulthood too. So far, 2.7 million people have signed up to take part in the campaign, and if you fancy getting involved there are lots of tips, recipes and suggestions for family friendly activities on their website.

If you’d like to find out more about healthy eating and how it can benefit the overall health and wellbeing of you and your family, visit NHS Choices for further information.